‘Silk industry should focus on marketing, brand positioning, value creation’

Ms. Rao said industry stakeholders have to work towards bridging the gap between the demand and the supply of silk by maintaining consistent quality standards and strengthening testing mechanisms

Jan 4, 2026 - 16:55
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‘Silk industry should focus on marketing, brand positioning, value creation’
Ms. Rao said industry stakeholders have to work towards bridging the gap between the demand and the supply of silk by maintaining consistent quality standards and strengthening testing mechanisms

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