RCB's valuation increases by a staggering 1495 percent in 18 years
Vijay Mallya's initial purchase of Royal Challengers Bengaluru for $111.6 million was driven by brand promotion, not cricket passion. Now, after an 18-year journey under Diageo's ownership and a name change to Royal Challengers Bengaluru, the franchise has been sold for a staggering $1.78 billion, marking a colossal 1495% value increase.
Vijay Mallya's initial purchase of Royal Challengers Bengaluru for $111.6 million was driven by brand promotion, not cricket passion. Now, after an 18-year journey under Diageo's ownership and a name change to Royal Challengers Bengaluru, the franchise has been sold for a staggering $1.78 billion, marking a colossal 1495% value increase. What's Your Reaction?
