Platform fees now an ‘industry standard,’ an ‘inevitable’ development

As e-commerce and quick-commerce firms seek to turn their scale into profitability, platform fees have, in a matter of months, gone from a small experiment on Swiggy to something that even Amazon charges to Indian customers.

Jul 18, 2025 - 14:05
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Platform fees now an ‘industry standard,’ an ‘inevitable’ development
As e-commerce and quick-commerce firms seek to turn their scale into profitability, platform fees have, in a matter of months, gone from a small experiment on Swiggy to something that even Amazon charges to Indian customers.

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