Interview | Bringing down costs, making our economic costs better to help drive profitability, Apollo HealthCo CEO
The past couple of months have been particularly eventful at Apollo HealthCo. Earlier this month, the omni-channel pharmacy arm of Apollo Hospitals, encompassing physical outlets and digital platform, secured approval from the Insurance Regulatory and Development Authority of India (IRDAI) to operate as a corporate agent. A day later, it announced a co-branding partnership with the State Bank of India (SBI) to offer 25% value back on purchases across all categories. In an interaction with The Hindu, Madhivanan Balakrishnan, CEO at Apollo HealthCo, shared insights into the changing landscape with the advent of quick commerce, the purpose of co-branding cards and foray into insurance and attaining profitability in the digital line, among other things.
The past couple of months have been particularly eventful at Apollo HealthCo. Earlier this month, the omni-channel pharmacy arm of Apollo Hospitals, encompassing physical outlets and digital platform, secured approval from the Insurance Regulatory and Development Authority of India (IRDAI) to operate as a corporate agent. A day later, it announced a co-branding partnership with the State Bank of India (SBI) to offer 25% value back on purchases across all categories. In an interaction with The Hindu, Madhivanan Balakrishnan, CEO at Apollo HealthCo, shared insights into the changing landscape with the advent of quick commerce, the purpose of co-branding cards and foray into insurance and attaining profitability in the digital line, among other things.
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